ERNI Asia Holding Pte Ltd.


About us

As Asia has become a major centre of design and production of electronic systems, ERNI Asia Holding Pte Ltd was established in August 1996, with headquarters located in Singapore. ERNI Asia Holding Pte Ltd covers ERNI’s operation in Asia Pacific region, including 24 Sales offices, two sales companies for China and Japan, two factories in China and Thailand as well as a logistic hub in Hong Kong. It supports customers in whole Asia regions, as well as Australia and New Zealand. ERNI Asia has now 24 sales offices with over 100 employees in major cities including Beijing, Shanghai, Shenzhen, Shenyang, Xi’an, Wuhan, Nanjing, Qingdao, Guangzhou, Chengdu, Singapore, Tokyo, Seoul, Taipei, Taichung, Bangkok, Penang, Manila, Delhi, Mumbai, Chennai and Bangalore.

We have a warehouse in Hong Kong to facilitate better logistics, as well as a cable assembly and PCB assembly factory in China – ELSA ERNI System (Beijing). Besides, there is a factory in Lamphun, Thailand – ERNI Electronics Thailand, which produce connectors, cable assemblies and injection molding parts. In 2014, ERNI Electronics China (Shenzhen) was set up to provide better support and services to customers in China.

Besides, ERNI Asia is responsible to manage ERNI Japan K.K as well, which is a subsidiary of ERNI International AG, Switzerland.

With an extensive distribution network already in place, ERNI Asia brings an extensive customer service function to the whole Asia and Pacific region and supports also those valued customers, who prefer to purchase from distributors.

Products and Services

We have a very strong team of experienced and highly skilled R&D engineers in Singapore, responsible for supporting new product designs and/or develop customized interconnect solutions for our valued Asian customers.

All of our employees in the Marketing and Sales department have an engineering background. We believe that a technical education and applied experience is essential to be credible in technical sales; in order to understand application challenges and enhance the level of service and support of our diverse customer base. As a result, we are most often called upon to provide professional advice and solutions to our existing and new customers accordingly.

What we can do for you

We strongly believe that the key to successful customer relations is to give them what they need, not just what we want to sell. By working closely with the R&D and Marketing departments, our Sales Engineers will provide technical sales expertise to customers beginning with application know-how, engineering concept, product development, manufacturing support and supply chain management.